Understanding the distinctions between traditional SEO (Search Engine Optimization) and GEO (Generative Engine Optimization for AI-powered search) is critical for marketers, content creators, and digital strategists alike.
In India’s hyperconnected, emotionally charged market, a content management strategy for ORM isn’t about hiding flaws—it’s about showcasing your humanity.
Should I go with Performance Max (PMax) or stick to good old Search Ads? Both have their strengths, but choosing the right one can make or break your marketing success.
The rise of OTT platforms has revolutionized entertainment, but the issue of piracy remains a significant hurdle.
Passionate Digital Marketing consultant connecting startups and SME to their target audiences.
Microsoft Advertising Certified Professional
