Introduction to Personal Branding

Though the concept of personal branding isn’t new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand.
The Strategy of Content Marketing
you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing.
Brand Management- Aligning Business, Brand, and Behaviour
The aim of the course is to change the conception of brands as being an organization’s visual identity (e.g., logo) and image (customers’ brand associations) to an experience along “moments-that-matter” along the customer journey and, therefore, delivered by people across the entire organization. Brands are thus not only an external promise to customers but a means of executing business strategy via internal brand-led behavior and culture change.

Digital Analytics Fundamentals Program provides a foundation for marketers and analysts seeking to understand the core principles of digital analytics and to improve business performance through better digital measurement. The Course Best practices for collecting actionable data & digital measurement landscape.
Google Analytics Platform Principles helps to get more details of how the platform collects, transforms, and organizes the data you see in Analytics. Understanding how these processes work is the first step to refining your implementation and uncovering more valuable insights about your business.
Discover useful reporting and analysis techniques to help your eCommerce business make informed decisions using Google Analytics data. Immerse yourself in the measurement planning process and practice navigating Google Analytics to improve the performance of an example eCommerce business.
When you have a mobile app, it’s important to collect accurate data, so you can understand how users find your app, how they interact with it once they install it, and which users become valuable customers.
The Bing Ads Accredited Professional program helps you become a Bing Ads expert. You’re a business leader who stays ahead of the curve. Now take that strategy even further as a Bing Ads Accredited Professional.
SEMrush Advertising Toolkit Exam is intended for PPC and advertising specialists working with SEMrush tools.
The core training thrust is to get you and your team members to undergo the fundamentals of inbound, the ropes of HubSpot CRM, Sales and Marketing software features, and master the advanced strategies.
